We are committed to safeguarding the privacy of our website visitors and this policy sets out how we will treat your personal information.
This policy is divided into three parts:
- Part A provides information about our collection and use of personal information;
- Part B provides information about the cookies used on this website; and
- Part C contains information about us (including contact details).
Part A: Your Personal Information
1. What Information Do We Collect?
We may collect, store and use the following kinds of personal information:
- information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views, website navigation and exit links)
- information relating to any transactions carried out between you and us on or in relation to this website, including information relating to any purchases you make of our goods or services
- information that you provide to us for the purpose of registering with us
- information that you provide to us for the purpose of subscribing to our website services, email notifications and newsletters
- any other information that you choose to send to us;
- information that you provide when purchasing from our online shop
Before you disclose to us the personal information of another person, you must obtain that person’s consent to both the disclosure and the processing of that personal information in accordance with the terms of this policy.
2. Using Your Personal Information
Personal information submitted to us via this website will be used for the purposes specified in this policy or in relevant parts of the website.
We may use your personal information to:
- administer the website;
- improve your browsing experience by personalising the website;
- enable your use of the services available on the website;
- send you general (non-marketing) commercial communications;
- send you email notifications which you have specifically requested;
- send you our newsletter and other marketing communications relating to our business or the businesses of carefully-selected third parties which we think may be of interest to you, by post or, where you have specifically agreed to this, by email or similar technology (and you can inform us at any time if you no longer require marketing communications);
- provide third parties with statistical information about our users – but this information will not be used to identify any individual user;
- deal with enquiries and complaints made by or about you relating to the website;
- keep the website secure and prevent fraud;
- verify compliance with the terms and conditions governing the use of the website;
- to send you merchandise which you have purchased online
We will not, without your express consent, provide your personal information to any third parties for the purpose of direct marketing.
We may disclose your personal information to any of our employees, officers, agents, suppliers or subcontractors insofar as reasonably necessary for the purposes set out in this policy.
We may disclose your personal information to any member of our group of companies this means our subsidiaries, our ultimate holding company and all its subsidiaries insofar as reasonably necessary for the purposes set out in this policy.
In addition, we may disclose your personal information:
- to the extent that we are required to do so by law;
- in connection with any ongoing or prospective legal proceedings;
- in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);
- to the purchaser or prospective purchaser of any business or asset that we are or are contemplating selling; and
- to any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal information.
Except as provided in this policy, we will not provide your information to third parties.
4. International Data Transfers
Information that we collect may be stored and processed in and transferred between any of the countries in which we operate in order to enable us to use the information in accordance with this policy.
Information which you provide may be transferred to countries which do not have data protection laws equivalent to those in force in the European Economic Area.
You expressly agree to such transfers of personal information.
5. Security Of Your Personal Information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.
We will store all the personal information you provide on our secure servers.
You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
6. Policy Amendments
7. Your Rights
You may instruct us to provide you with any personal information we hold about you. Provision of such information will be subject to:
- the payment of a fee (currently fixed at GBP 10); and
- the supply of appropriate evidence of your identity. For this purpose, we will usually accept a photocopy of your passport certified by a solicitor or bank plus an original copy of a utility bill showing your current address.
We may withhold such personal information to the extent permitted by law.
You may instruct us not to process your personal information for marketing purposes, by sending an email to us. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.
8. Third Party Websites
The website contains links to other websites. We are not responsible for the privacy policies or practices of third party websites.
9. Updating Information
Please let us know if the personal information which we hold about you needs to be corrected or updated.
Part B: Cookies
10. About Cookies
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies can be used by web servers to identity and track users as they navigate different pages on a website and identify users returning to a website.
Cookies may be either “persistent” cookies or “session” cookies.
A persistent cookie consists of a text file sent by a web server to a web browser, which will be stored by the browser and will remain valid until its set expiry date (unless deleted by the user before the expiry date).
A session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
11. Our Cookies
We use both session cookies and persistent cookies on this website.
We may send to you the following cookies:
- comment_author – Used to record a visitors name when they submit a comment relating to a news item. This is purely for convenience, so that the visitor will not need to re-type their name when they want to leave another comment.
- comment_author_email – Used to record a visitors email address when they submit a comment relating to a news item. This is purely for convenience, so that the visitor will not need to re-type their email when they want to leave another comment.
- frm_form – Records user submitted contact form information for names and email addresses as a convenience so that the visitor will not need to re-type information when sending subsequent enquiries.
12. Call Tracking
Our website uses call tracking technologies to track the pages users visit, how long they stay on the site, and what actions they take. This information is used to improve the user experience and help us better understand our audience. CallRail collects the information on the callers that call our business customers through the dedicated phone numbers that our business customers have purchased through CallRail (or numbers our business customers have requested be ported into CallRail from another provider). Call tracking may also be used for marketing purposes, such as tracking the effectiveness of advertising campaigns and personalising content.
13. Third Party And Analytics Cookies
When you use our website, you may also be sent third party cookies.
14. Cookies And Personal Information
Cookies do not contain any information that personally identifies you, but personal information that we store about you may be linked, by us, to the information stored in and obtained from cookies.
15. Blocking Cookies
Most browsers allow you to refuse to accept cookies. To find out more please visit, aboutcookies.orgwhere you can find specific information on how to control and block cookies.
Blocking all cookies will, however, have a negative impact upon the usability of many websites.
If you block cookies, you will not be able to use all the features on this website.
16. Deleting Cookies
You can also delete cookies already stored on your computer. Again, doing this may have a negative impact on the usability of many websites. Please visit aboutcookies.org for specific information on deleting cookies.
Part C: Our Details
17. Contact Us
This website is owned and operated by Clayton Equipment Ltd.
If you have any questions about our cookies or this policy, please contact us:
- by email to [email protected]
- by telephone to +44 (0) 1283 524470 or
- by post to Clayton Equipment Ltd, Second Avenue, Centrum 100, Burton Upon Trent, Staffordshire, DE14 2WF, England.
18. Data Controller
The data controller responsible in respect of the information collected on this website is Clive Hannaford.